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In addition to re-imagining Clover’s consumer business and expanding Clover’s reach to enterprise with multi-location franchise tools, I recently helped Clover redesign and extend its restaurant online ordering capabilities to new merchant verticals like retail and services. I led design—including architectural, systems, visual, interaction, and Point of Sale design—of all merchant and consumer-facing booking services and merchant website content management tools. This extension of Clover’s business increased its total addressable market (TAM) and saw an increase in average revenue per user (ARPU) thanks to upgrades in merchant SaaS plan subscriptions.

More coming soon:

• Core merchant dashboard redesign
• Core IA and nav interaction patterns redesign
• Employee management and payroll tools
• Inventory management tools
• Vision for an AI-powered merchant self-service SaaS upgrade journey